Changing the High Street Experience

Sales in decline, rates too high, Amazon and Alibaba taking over the world? The physical and digital (phygital) worlds have collided not always with positive outcomes but often with great success.

We now have coffee in bookshops and DJs in clothes shops in order to draw people in. It’s as simple as that right? We think not! The retail experience is changing – we look into how.

Changing the High Street Experience | M-is.com