A single spark igniting millions, shining the light and sharing the spirit

M provided turnkey solutions for the international and domestic segments of the torch relay route for the 15th Asian Games in Doha, including: Strategy & Messaging; Internal Communications; Promotion – City by City; Digital & Online Implementation; Crisis & Risk Management; Roadshow Asset Creation – Torch Vehicles, Promotions & Giveaway Items; Celebration Site Assets; Global Logistical Management; Staffing.

Beijing 2008 Olympic Torch Relay, sponsored by Samsung, in numbers - 100 days, 75,000 km, 31 Chinese provinces, 113 Cities, three convoys,120 activation personnel.

Producing the first Universal Studios Tour Parade at the Singapore theme park, delivering on every aspect of creative entertainment design, including choreography, art direction, musical composition, casting, and special effects.

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Asian Games Torch Relay

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Beijing Summer Olympics Samsung sponsorship Torch Relay

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Universal Studios Singapore Parade