What will the metaverse ever do for us?
The People’s front of Judea not withstanding the question needs to be on all our minds. With over three quarters of the avatars created by eager registrants at Second Life now having been left to roam the terrain as digital zombies (the practice of creating your own online representative who is then left to rot within the digital islands of second life is too large a statistic to ignore) and with brands starting to ask what real value does the new online communities provide, the promise of early adoption by brands to new online environments has to be thoroughly examined.
July 6th, 2007 at 5:18 pm
the first comment, I think it should be more like this..
July 18th, 2007 at 1:42 pm
When is an avid shopper not addicted to retail therapy?
Seems that our avatar selves do not have all the addictions our organic versions thrive upon.
In last week’s LA Times an article explored the reticence our online personalities seemt o have when it comes to committing to both brands and shopping. Surely online was about making a retail experience even more appealing….Looks like there are some places where a credit card does not provide contentment
http://www.latimes.com/business/la-fi-secondlife14jul14,1,3135510.story?ctrack=1&cset=true