kameraflageTM is the latest technique to augment our reality using technology rather than the ages-old pharmaceutical method. With the camera’s eye being more sensitive to certain aspects of the light and colour spectrum it means that hidden meaning can be applied to all forms of promotional materials.For some reason Brad Pitt’s character splicing blip porn into key frames at his job as projectionist in Fight Club comes to mind.

I wake up and decide to put on some music that will throw me into my wide awake state, something that will work like a aural jolt of caffeine. Bio-medical engineer by day Gregg Gillis slips into his alter-ego, Girl Talk, and creates the quintessential mash up album of the year, Night ripper.My next challenge is find myself a new running circuit around the unfamiliar downtown, I pull up the mapmyrun.com site and figure out a route that some much more geographically informed jogger has already explored. A friend asks me to help her find a place to live in the US and with the public facing stigma of searching directly within craigslist (sitting in Starbucks looking at a site that sells both used kitchen appliances and teenage sex services seems to make me feel embarrassed) I call up a google map/craigslist housing site and bookmark it to review on my way to my client meeting. (more…)