M’s role extends beyond the architectural skill set to construct substantial temporary environments. M has cultivated long-standing sponsorship partnerships between Xerox and organisations including Cirque du Soleil and the Ministry of Sound.
As Xerox repositions itself away from products and towards solutions and services, it has engaged with its customers in new ways. The simple@work summits staged from New York to London have enabled M to establish the brand as a visionary company that innovates the way in which it markets itself.
Strategic business partnerships with entertainment brands
Delivering the Xerox simple@work campaign in London and Wall Street, NYC
Comprehensive brand takeover environments at trade shows and corporate campuses