Campaign planning | Omnichannel strategy | Partnerships | VR

Youth recruitment: Connecting with a next-gen workforce

Youth recruitment: Connecting with a next-gen workforce

The challenge

Engage authentically with the next-gen workforce for a unique employer proposition whilst overcoming misconceptions.

The solution

M  brought omnichannel strategies to social media engagement using a blend of  event and social media activation for over eight years of the contract  lifespan.

The results

A six-month  pilot programme to engage with graduates was extended to four years
M  retained the account to continue omnichannel integration

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